December 2015 - PS Medical Marketing

Media Training? Why me?

When you’re in the spotlight, following are some tips for appearing trust-worthy and sincere when going on-camera or speaking to the media:

  • Be confident. Allow yourself to be relaxed and straightforward. The more comfortable you are, the more comfortable … Read More

Doctor’s How-to: Instagram

There are an estimated one million doctors in the U.S. and 10 million in the world. Sounds like a lot until you learn that there are 400 million monthly active Instagram users.

Want to reach those users? Be a doctor … Read More

A Love Story: Doctors and Social Media

If you are a physician, seeing patients, working in the OR and spending time with family can take up most of your day. You may wonder if diving into social networking is worthwhile. Who wouldn’t? But the truth is, in … Read More