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Tips for Physicians to Make and Keep a Lasting Impression

A trip to the doctor’s office or hospital can be daunting for many people, which is why making your patient feel comfortable and relaxed is important. Your impression begins the minute they walk through your practice doors.

Here are some tips … Read More

Finding the Right PR Partner

As the old saying goes, “Any publicity is good publicity.” As a doctor, you may want to get noticed and recognized for the work you are doing, but where do you start and how do you know who you can … Read More

Social Media Tip: How to Gain Followers

In a world where online marketing has become essential, social media can be a powerful instrument to promote your brand, gain connections and create a strong online presence. One of the most important elements of a strong social media … Read More

Healthcare Managers: Watch Out for Too Much Grit!

Merriam-Webster’s dictionary defines grit as “firmness of mind or spirit: unyielding courage in the face of hardship.” Sounds like the perfect characteristics for a good healthcare manager, right? But, did you ever stop to think that maybe having too much … Read More

Online patient reviews can be helpful for your practice. .

Before the Internet, it was difficult for patients to publicly review a physician’s reputation. Today, people rely on the internet to research physicians before making an appointment. Presently, there are dozens of online websites and social media platforms that … Read More

Doctor’s How-to: Instagram – What should I post?

If you’re at a loss for ideas to stay active on Instagram, consider these top 10 ideas:

1. Post a picture with a patient (be sure to get his/her approval) 2. Post a picture of your favorite team after a … Read More

Key Support Staff Tips

A close team makes it easier to stay on top of administrative work while providing the necessary attention and high quality of care to each patient.

Consider these tips:

  • Encourage communication. You’d rather be safe than sorry in this … Read More

Doctor’s How-to: Twitter

With twitter, ‘blurb’ is the word! You have just 140 characters to make an impact.

Therefore, since brevity is the soul of wit. And tediousness the limbs and outward flourishes, I will be brief. -William Shakespeare, Hamlet

Remember these Twitter … Read More

Media Training? Why me?

When you’re in the spotlight, following are some tips for appearing trust-worthy and sincere when going on-camera or speaking to the media:

  • Be confident. Allow yourself to be relaxed and straightforward. The more comfortable you are, the more comfortable … Read More

Doctor’s How-to: Instagram

There are an estimated one million doctors in the U.S. and 10 million in the world. Sounds like a lot until you learn that there are 400 million monthly active Instagram users.

Want to reach those users? Be a doctor … Read More